Did you know that 600,000 Facebook accounts are hacked daily? According to Sophos, this is the case and although this only represents 0.06% of the accounts logged in to on a daily basis it’s an alarmingly high number. So you may not think it will happen to you, but if it does, you are going […]
You may have a slight addiction to social media and new technology if you can relate to more than half of these: The first thing you do when waking up is roll over, grab your phone and check FB, Twitter and/or Instagram Don’t think it’s odd that parents in India have named their child Facebook […]
You will notice that when a faux pas occurs in social media, news travels like wild fire and takes on a life of its own. It can cost the company involved not only a lot of time and money but, most importantly, it’s reputation. In most instances, it’s better not to participate if you’re not […]
Okay I admit it, I have been remiss in not blogging much lately. But really it’s not my fault. I lay 100% of the blame on pinterest. She keeps calling out to me at all times of the day and night. One can only assume that Pinterest is female as she is as pretty as […]
Did you know that 600,000 Facebook accounts are hacked daily? According to Sophos, this is the case and although this only represents 0.06% of the accounts logged in to on a daily basis it’s an alarmingly high number.
So you may not think it will happen to you, but if it does, you are going to wish you had taken the below steps.
So what is SMS authentication?
The security feature I’m talking about has the glamorous name that may sound familiar, 2 factor authentication or SMS authentication. It may not sound sexy, but it’s preventing dangerous hacking attempts all over the web and now its available in Facebook.
It basically uses an SMS sent to your phone to apply an extra layer of security to your account. If Facebook already has your mobile number, you are already halfway there.
If a hacker on the other side of the world tries to access your account, say he has your email and even your password already, normally he would be able to gain access to your account, but with SMS authentication, the hacker is missing the second piece of authentication and is locked out. The second piece of authentication is a code which is sent via SMS to your mobile phone and must be typed to gain access.
Basically SMS authentication requires something you already know, like a password and something else you can receive, only if you are the owner of the account.
Yes, it does sound annoying to set up, but it only needs to be setup up once on each piece of hardware and hence, unfortunately it probably won’t stop your Facebook being hacked by your friends when you leave your phone on the table in a bar. It will however stop strangers from gaining access from their own computer.
To setup SMS Authentication in Facebook
1. Log in to Facebook and click the Account button and then Account Settings, up the top of the page.
2. This will open your Facebook settings. Go down to Account Security and click Change.
3. Go down to Login Approvals and check the box saying, Require me to enter a security code sent to my phone. One of the options here will be to enable Login Approvals, check this box saying Require me to enter a security code sent to my phone.
A window will appear now that will take you through the rest of the process
4. And activate the SMS authentication
Note: You will need to have your mobile phone with you to complete the process.
Once you have done this you will also need to approve the current hardware device that you are using and add it to a list of approved devices. You will need to do this to each device you use Facebook on including mobile devices.
In conclusion, this security measure is one of the best solutions available to date and although it is a little annoying, especially if for some reason you cannot receive text messages on your phone, it is a great way to avoid becoming one of those 600,000 a day statistics.
Guest Post by Agus Echagüe
Agus is the Marketing Manager (or Capocha as she calls herself) at SMS Central, so always has an excuse to be texting at the office. A marketing nerd all the way from Argentina, Agus has worked previously in tech for Paycycle.com.au as well as for consumer brands such as Unilever. Agus believes in balancing hardcore number crunching with airy-fairy, go with your gut style creative thinking and so far it is working out well.
You may have a slight addiction to social media and new technology if you can relate to more than half of these:
- The first thing you do when waking up is roll over, grab your phone and check FB, Twitter and/or Instagram
- Don’t think it’s odd that parents in India have named their child Facebook
- Use hashtags in your text messages
- Say peeps or tweeps instead of people
- Check-in on FB or foursquare before you have even sat down
- Check FB and foursquare to see if anyone you know is there rather than looking over your shoulder
- Actually check-in at uncool venues like the supermarket!
- Say lol out loud
- Say lol in your head (worse)
- Set up FB profile for your cat or dog
- Call Mark Zuckerberg “Zuck” as if you actually know him
- Have shared Steve Jobs’ Stanford commencement speech
- Actually talk to others on your pet’s FB page as if you were a cat/dog
- Have a party and the only invite you send out is on FB
- Don’t bother with people who aren’t on FB
- Look down on people who say “I don’t get Twitter”
- Have your phone with you in the bath/pool- the risk of getting wet far outweighs the risk of missing a tweet
- No longer watch the news or read papers as you saw anything newsworthy on Twitter before it even happened
- Say #fail out loud when someone gives you bad service
- Threaten bad service providers with exposure to your 1000’s of followers
- Roll your eyes and stop talking when people say “What is social media?”
- Think texting and emailing is so 2010
- Feel sympathy for people who aren’t using an android phone – iPhones are so passe!
- Post photos of food you don’t even eat
- Catch up with a friend you haven’t seen for months mention what they have been up to on Facebook in first sentence
- Blog about pretty much anything
- Say things like “Once you have a Mac you’ll never go back”
- Have your phone next to you at the dinner table and take sneaky looks every 5 mins
- Don’t physically speak to another human being for more than a 24 hours but feel you’ve socialised all dat.
- Get your landline at home cut off
- Have more than 3 games of Hanging with Friends or Words With Friends going at once
- Have completed every level of Candy Crush
- Have a Google+ profile just in case it takes off
- Couldn’t possibly travel to China where FB is banned
- Say the word ‘much’ at the end of a sentence.
- Won’t date someone because you see they only have 72 FB friends
- Have more photos on FB than in your physical albums
- Use Instagram instead of a wedding photographer
- Won’t deal with a company with no social media profile
- Have more virtual friends than real ones
- Think it’s acceptable to take more than one selfie a week
- You’ve planned your perfect life on Pinterest
Okay I admit it, I have been remiss in not blogging much lately. But really it’s not my fault. I lay 100% of the blame on pinterest. She keeps calling out to me at all times of the day and night. One can only assume that Pinterest is female as she is as pretty as a picture, actually, as pretty as about a million pictures.
What is Pinterest?
A year ago very few people, myself included, had ever heard the word Pinterest. Then all of a sudden there was an explosion that I am sure many other platform developers are green with envy about. This still relatively new social media tool is a virtual pinboard that allows you to collect wonderful images (many of which have a link behind them that takes you to a website). If you are planning a wedding, party, holiday, renovation or just your life in general, this is the perfect medium for you. Plus it is easy to use. You can surf through your friends pins or choose categories and check out other pins that may be of interest. If you like a pin enough you just add it to one of your boards.
How do you pronounce Pinterest?
This might seem like an odd question, but so far I have heard many different pronunciations. Some people say Pin-Interest some say P-Interest but it is actually phonetic and is pronounced as it is spelt – Interest with a P, Pin-ter-est. Speaking of phonetic – why is phonetic not a phonetic word? Distracting food for thought!
Be careful – it’s addictive
Consider yourself forewarned, she beckons with dream holiday locations, breathtaking recipes, book case porn, inspirational quotes that I wish I had penned myself, and much much more. I love that I can store whimsical thoughts, dreams and even practical ideas. Yes that’s right – I have used it for some practical ideas, not just dreams, and have even cooked a few recipes from my boards. I found this pic (on the right) on Pinterest which motivated me to move my cluttered cleaning cupboard to the back of an unseen door to provide much needed storage space. Simple yet effective – just like Pinterest. Don’t get me wrong, I often goggle my holiday destinations pins and lust over my ‘for the home” board.
How do I join Pinterest?
Just head on over to Pinterest and and sign up. You no longer need an invitation to join.
A great guide on all the in’s and out’s of Pinterest is by HubSpot: The Ultimate Guide to Mastering Pinterest for Marketing.
Pinterest for Business
Pinterest is definitely a game changer for industries such as travel, retail, eCommerce and many others. From September 2011 to February 2012 the monthly unique visitor grew over 866% so I would say it’s already changed a few games!
Check out Amy Porterfield‘s The 10 Commandments of Using Pinterest for Business - it’s a great guide for businesses wanting to learn more about Pinterest.
See links at the bottom of the page for some hints and examples of how businesses are already capitalising on this medium. Check out the infographic below, on the Power of Pinterest by Fast Company, to see how far Pinterest has come.
Let me know if you have any questions or feel free to share some of your favourite pins.
Pinterest Business Accounts: The Definitive Guide to Getting Started by Social Media Examiner
Author: Kirsten Trethowan
Post updated on January 18th 2013
This week Twitter has again revamped its’ look and functionality in the never ending battle for social media supremacy it shares with Facebook and Google+. Not quite sure why they all want to look alike but, according to Mashable, it looks even more like Facebook. There’s sure to be the usual uproar that accompany any changes made to our prized platforms. But as is par for the course, our indignant protests will dwindle out and our passion for social media will live on.
Stats & Facts on Twitter
Putting the changes aside, if you haven’t yet given Twitter the attention it deserves maybe it’s time you did. This social media micro-blogging site is thriving after celebrating it’s 5th birthday earlier in the year, with over 200 million users (and growing). The infographic below is a great snap-shot of how far Twitter has come in a short period of time.
Lady Gaga remains the most popular personality on Twitter with a staggering 16,748,319 followers – yes she has increased her following by over 6 million followers since this infographic was created a few months ago.
It is hard to ignore the fact that we are now sending a billion tweets a week. When Michael Jackson tragically died we tweeted 456 tweets a second! Read on for more interesting Twitter facts and figures…
For more information on the Twitter changes: http://fly.twitter.co